A new butter that’s good for your heart

Kevin Kennedy is the founder of Anu Dairy, an Irish dairy biotech company that makes the world’s first vitamin K2 butter, a butter that’s good for heart health. He also believes Irish farmers deserve more respect and better pay. 
What do we do? Anu Dairy is an Irish dairy biotechnology company using organic milk to produce the world’s first premium, vitamin K2 butter. Our tagline is ‘strong at heart’.
“Last year we were accepted on o the RebelBio accelerator program in Cork. It’s a (Sean O’Sullivan) SOSV-backed seed-stage biotech accelerator.”
My interest evolved from my time working with people in the gym and from my time spent in California. The people I met in California loved [and were huge advocates of] Kerrygold. They understood how fat works, what fats are good for you and why particular types of natural fat won’t necessarily give you a heart attack. Significantly they were also aware of research showing how Vitamin K2 can help direct calcium into your bones and away from soft tissues, such as your heart and arteries. 
Last year we applied to and were accepted onto the RebelBio accelerator program in Cork. It’s a (Sean O’Sullivan) SOSV-backed seed-stage biotech accelerator. For eight percent of the company, you receive $100,000 which is split into two tranches, a $50,000 cash injection and $50,000 for services, lab space, and mentoring. 
“Anu Dairy butter also has a 25-30% higher vitamin K2 content than standard butter. Vitamin K2 plays a key role in helping reduce both coronary heart disease and osteoporosis.”
We produce a natural, organic, grass-fed butter, high in vitamin K2 which helps move calcium away from your arteries, to where it’s needed in your bones.

How do we achieve high levels of vitamin K2? It’s the way we treat the soil and the way we are building up data around best

This post was originally published here - https://www.thinkbusiness.ie/articles/anu-butter-good-for-hearts/ on
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