Cost effective and often free, here’s a list of great digital tools to help run your business.
Most small businesses don’t have the money to run their own IT department or a digital marketing division. If you are starting, running or growing a small business, you can still run the important ‘back end’ stuff for next to nothing. It just takes a little know how.
1: First step, buy a smartphone. It may seem obvious but this will be an essential business tool.
2: If you need a website, install WordPress. If you don’t want to do it yourself, don’t spend too much on a site. You can get a very good company website for less than you think.
3: If you want to sell online use services like Trafficattic or Shopify.
4: You don’t need a bulky email server cluttering up your office. Use Gmail from Google. Also, make sure your office accesses the Internet via Wi-Fi (using a password), it’ll be less hassle in the long run. Also, less nasty wires.
5: Why buy brand new computers when there are many high quality used laptops for sale? They will work very well, just make sure they are Wi-Fi enabled.
6: If you don’t want to pay for lots of software try Jolicloud OS. It’s an operating system that connects low cost computers to the cloud.
7: You can save a small fortune by using free online invoicing and free online accounting software from a great Irish company like Bullet.
8: You don’t need to buy hard disks to store your company data, just go online and into the cloud with Dropbox. Here you can store everything at an affordable price.
9: If you don’t want to pay Microsoft for its software you can use Google Docs or, for spread sheets, OpenOffice.
10: If you need a great project management tool, why
