An Irish invention, Modius, says it can help people lose weight without them exercising. Is this the Holy Grail of weight loss products the world has been waiting for?
Created by Irish doctor Jason McKeown and his Scottish colleague Dr Paul McGeoch, Modius may prove to be one of the greatest inventions of all time. It could also help solve the obesity epidemic in Western societies, thus saving governments billions of euro in healthcare costs.
Modius says it can help millions of people achieve leaner bodies by reducing body fat, and it’s all thanks to neuroscience.
The device, which is the first product from the Northern Irish neuro-technology company Neurovalens, sends a signal to the part of the brain that controls fat storage. The signal then naturally causes a shift in a body’s metabolism to burn more fat, resulting in weight loss.
“A year ago we received confirmation from the FDA that we could sell the Modius device in the USA.”
The headset is available to pre-order for $449 on crowdsourcing platform Indiegogo, and it has so far raised over $1 million.
Its co-inventor Dr Jason McKeown says the headset reduced his body fat by 44 per cent. He spoke to ThinkBusiness to discuss his invention.
How did you come up with the idea for Modius?
I always wanted to be a doctor as I enjoy helping people. Parallel to that, I love technology. So I was delighted to combine both of these passions when I was invited to the University of California, San Diego to study neuro stimulation. The purpose of our research was to explore the neurological causes of weight gain and figure out a way to use technology to help people when they try to reduce their body fat.
It’s absolute scientific fact that metabolism, appetite and fat storage are controlled by an area of the
