From a world champion hurdler to championing wellbeing, Derval O’Rourke is delivering real solutions to women to achieve greater health and happiness.
Derval was very savvy in her career trajectory. While competing as an athlete internationally and pushing herself to the limit, she also completed an MA in Business Management, something which allowed her to transition into business upon winding down her sporting career. She now promotes health and wellbeing through her bestselling cookbooks and most recently the online platform that promises to transform women’s lives in the areas of food, fitness and mindset.
“Upskill and identify gaps in your skill set and where you need to plug into other people.”
Make time count
“The platform is aimed at women between 30 and 50 years old,” explains Derval. “Women of this age group don’t tend to prioritise their health and wellness because they have jobs or kids. Women who reach out to me don’t know where to start regarding fitness. There is a whole market that doesn’t want to put up before and after pictures of them in their underwear. I want a platform for them that is accessible, relatable to their lives and is excellent value.”
Derval got the idea for her business when her friends began asking her to coach them to lose weight, but it turned out to be more about prioritising themselves and their time than it was about fitness.
“Women need to carve out just 30 or 40 minutes three times a week for themselves,” advises Derval. “It isn’t a lot of time, but it makes a massive difference to wellness. I want people to upskill for themselves instead of trying a diet or workout routine for 12 weeks to get into a bikini. It’s about lifelong wellness.”
“Go after the prize and don’t be afraid to say you want to earn
